UX Lead manages and leads the UX Design process.
A UX designer explores many different approaches to solving a specific user problem. The broad responsibility of a UX designer is to ensure that the product logically flows from one step to the next. One way that a UX designer might do this is by conducting in-person user tests to observe one’s behaviour. By identifying verbal and non-verbal stumbling blocks, they refine and iterate to create the “best” user experience. An example project is creating a delightful onboarding flow for a new user.