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EDM Specialist

An EDM Specialist, conceptualises, creates and implements intuitive, engaging and brand-consistent email communications and digital promotions.  

The EDM (electronic direct mail) specialist collaborates with other designers, user interface specialists, content writers and marketing managers to develop, test and design digital marketing emails and web banners.  

It is essential that the EDM designer understands the principles of design, user experience and user interface and also have experience with HTML and CSS.