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Digital Creative Director

A Digital Creative Director is responsible for managing and conceptualising the creative output, often including staff supervision and production. 

Their core responsibility is to determine the best way to represent an idea online and produce high-level concepts for design projects, across every digital platform.

A Digital Creative Director requires knowledge of the latest technological trends, the ability to use metrics to shape digitalstrategy, and have the ability to craft unique online user experiences. The volume and speed of real-time content production requires a radically different mindset to that of a traditional Creative Director.